Tag Archive for 'google'

Google Reader saved my life!

Well, that might be exaggerating it slightly ;-)

Still, I was away recently on holidays for three weeks and I didn’t bring my laptop with me. I was offline. Cut off from the infostream for the first time in months.

Then one evening, while walking my son Enrique around the local plaza, I noticed there was wifi available on my phone (Nokia E65).

I fired up the browser on the phone, navigated to Google Reader and I nearly cried when I saw all my subscriptions load on my phone (sad aren’t I?)!

I was able to read my feeds, share interesting stories, and star ones I wanted to come back to - wohoo! I was able to get my info fix once more.

Enrique got taken for a lot of walks in that plaza for the rest of the holiday!!!

Foxmarks to launch next great search engine?

Google had a great idea. Order your search results based on the number of times a site is linked to. Brilliant! A link to a site is counted as a vote of confidence in the site’s quality/veracity. And it works because people generally only link to interesting sites.

Foxmarks is a nifty little Firefox plugin which uploads your Firefox bookmarks to a central server, so you can synchronise your bookmarks across machines. Again brilliant - if you typically use more than one computer (one at home and one at work, for example).

I read today on TechCrunch that FoxMarks is going to use the bookmark information which users of the plugin have uploaded, to create a new search engine. Privacy concerns aside, I love it!

This is the 1,157th blog post on this site. I don’t have any numbers on the amount of outward links I have created in those posts but I imagine two per post would be a conservative estimate. So I have created, in the order of 2,300 links on this blog. And I write in and contribute to other blogs as well. Let’s say I have created (again conservatively) a total of 2,500 links.

Now how many sites have I bookmarked? About 160. Therefore, any site I go to the trouble of bookmarking, must be significantly more important than one I simply link to.

Foxmarks are taking the Google model of a link as a vote of confidence and replacing it with the bookmark as a vote of confidence. Will it work? Well, according to Mike Arrington, who got a demo recently:

it definitely has a “wow” factor. Searches for most things ended up with incredible results.

Foxmarks also shows if the results appear on Google and Yahoo, and on what page in the results they appear. For many of the queries, the top result on Foxmarks was quite obviously the perfect result - but it appeared, if at all, deep on the result set for Google and Yahoo. Terms that are likely to have a lot of SEO pollution (ecommerce in particular), the results were strikingly better on Foxmarks v. Google.

Having said all that, Google have their Google Browser Sync application which has similar functionality to Foxmarks currently, so fine tuning their search results with bookmark info should be trivial for them.

I hope they do because getting 1,210,000 results for the search term “Microsoft Hotmail deletes email” is just ridiculous, even considering how bad Hotmail is!

Google launches phishing blacklist api

I see on the Google Security Blog that Google have launched a Safe Browsing api.  In other words, Google are making available its dynamic blacklist of phishing and malware sites so ISPs and web app coders can check against it.

This should help ensure unwitting users are notified before they browse to to unsafe sites and submit their confidential information.

Google are actively encouraging 3rd party participation -

Sign up for a key and let us know how we can make the API better. We fully expect to iterate on the design and improve the data behind the API, and we’ll be paying close attention to your feedback as we do that. We look forward to hearing your thoughts.

Great idea guys.

Technorati resurrects the Marquee tag…

Technorati have overhauled their site completely. Some of the changes are great and some we could do without, frankly!

The best change is that they have drastically sped up the site. I dunno did they add more servers or simply optimise their queries (I suspect the latter) but the site and particularly searches are now running a whole lot faster.

The next great change is that they have moved the blog searches to a page of its own. You can now find blog searches at s.technorati.com. The searches return relevant results and make subscribing to searches a whole lot easier than heretofore.

On the downside, on the main Technorati page they have a scrolling bar of tags along the top - make it stop! I thought we had killed of the Marquee tag people!!!

New Technorati homepage

Overall, the new design seems to be getting the thumbs up from most reviewers. This can only be good as with the rollout of Google’s excellent Blogsearch tool, reasons for using Technorati were becoming fewer and fewer.

Ad supported Office in the works?

I see Microsoft are following Google into the Advertising business with their announced purchase of aQuantive for $6bn.

Advertising definitely seems to be where the money is at right now - as Michael Arrington put it earlier on TechCrunch:

Google bought Doubleclick for $3.1 billion in April. Later that same month, Yahoo acquired competitor RightMedia for $680 million. Just yesterday, WPP Group acquired yet another company in this space, 24/7 Real Media, for $649 million.

Just as an indicator of how seriously Microsoft is taking advertising as a revenue stream, this is Microsoft’s largest acquisition to-date. Look to Microsoft to start generating more and more income from advertising and less and less from the traditional software licencing model.

I suspect that we will see an online version of Office, developed in Silverlight, free to use and ad supported in the next 12 months.

Is there even a short-term gain for Viacom here?

Much has been said about the fact that Viacom are suing Google for $1bn because YouTube (now owned by Google) hosted Viacom copyrighted shows.

Technically, Viacom are well within their rights to sue Google for this copyright infringement but what good does it do Viacom, apart from adding up to $1bn to their bottom line, if they win?

They will have lost massive goodwill and a ton of free PR! How much traffic was YouTube sending to Viacom and how much free publicity were Viacom shows receiving by being featured on YouTube?

Robert Scoble, speaking on this topic the other day said:

PodTech tried that strategy. To watch my videos you used to have to go to PodTech. Then in January we let go a little bit of our controlling attitude and made a player that you can embed on your own site. What happened?

Traffic tripled.

Traffic tripled.

PodTech, by allowing people to place in their blogs PodTech’s copyrighted videos, tripled their audience.

Viacom on the other hand have forced YouTube to take down Viacom’s copyrighted videos and are suing YouTube.

Is there even a short-term gain for Viacom here?




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